Rabobank forecasts continued global poultry growth in 2026, supported by competitive pricing and rising consumption, while warning of volatility from geopolitics and avian influenza.

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Rabobank expects the global poultry sector to deliver another year of solid expansion in 2026, forecasting growth of approximately 2.5% following several years of strong increases in global output and consumption.

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The outlook is supported by poultry’s broad consumer appeal, competitive pricing versus other proteins, and strengthening demand across key growth regions including Asia, Africa and Latin America. Rabobank also points to rising consumer preferences for convenience and health-focused diets as supportive trends, particularly in a market where beef and egg supplies remain tighter.

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However, the bank cautions that producers will need to prioritise operational efficiency, as market conditions could become more volatile. While feed cost expectations remain favourable, Rabobank notes that risks remain tied to Northern Hemisphere crop performance, geopolitical disruptions, and the ongoing threat of avian influenza, which could impact both production and international trade flows.

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Global poultry trade is forecast to grow at a slower pace than overall production — around 1.5% to 2% — reflecting a continued shift toward food security policies and increased focus on domestic supply chains. Rabobank expects Brazil and China to be well positioned to capture additional market share, although trade developments such as potential new US agreements or EU-Mercosur policy decisions could reshape competitiveness.

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Source:Euro Meat News – Rabobank poultry outlook for 2026‍This article is a condensed and independently written summary of original reporting by Euro Meat News, adapted for Dalytrading.co.uk.